BLINK FITNESS
A digital strategy and experience that complements and enhances brick and morter gym memberships.
ROLE: UX DIRECTOR & MAKER
A fully agile, multi-discipline team running in one week sprints.
Competitive and Experience Audits + Insights
Qualitative and Quantitative User Research
Design Workshops and Brainstorms
A strategic and consistent crossover between data, design, and development to create personalized app experiences.
Sketches and Prototypes
Wireframes and Usability Testing
Content Strategy
Resulting in an app with a strategic backend, continually updated with current usage insights.
User Journeys and Experience Innovation
User Mindets/Behavior and Personalization Rules
Wireframes and Usability Testing
Try the top level prototype below or download the 5 star rated app in the App Store / Google Play.